September 18, 2007 3:58 AM PDT
Shutterfly CEO Jeff Housenbold shows off photo memory books printed for customers, including one he put together to document the dramatic story of the company's initial public offering last September.
To maintain its position as the leading online photo-finishing service, Housenbold said the company has to go well beyond the printing of 4x6 photos. Its larger mission is to "make the world a better place by helping people share life's joys" through the likes of such customized books, calendars, cards and other personalized consumer products.
Photo by Michelle Meyers/CNET News.com