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November 19, 2008 2:32 PM PST

More cosmetic delights for Gmail: themes

Posted by Stephen Shankland
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Google says it aims Gmail at the technological elite, knowing that the information overload problems they have today will be the problems mainstream users have tomorrow. But apparently the company isn't above appealing to those who are willing to judge a book by its cover as well as its content.

On Wednesday, Google launched themes for Gmail, a feature that lets people customize the appearance of the Webmail application with a variety of new looks. Google is gradually rolling out the new feature to Gmail members "over the next couple of days," said Gmail team member Annie Chen.

It's something of a departure for a site that prides itself on its utilitarian nature--even the addition of graphical smileys to Gmail can be justified as improving a message's emotional nuance. But given Google's move toward the mainstream, it's smart. People like to personalize their frequently-used computing tools.

Perhaps more interesting from a brand perspective, Google is even willing to give up the Gmail logo in some of the skins. That suits me fine--I find the logo an eye-trippingly ugly hodgepodge of the Google G, a graphical envelope for the "m", and three sans-serif letters for "ail."

Now showing: Gmail themes.

Now showing: Gmail themes.

(Credit: Google)

Stephen Shankland covers Google, Yahoo, search, online advertising, portals, digital photography, and related subjects. He joined CNET News in 1998 and since then also has covered servers, supercomputing, open-source software, and science. E-mail Stephen.
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Add a Comment (Log in or register) 21 comments
by Whoopenstein November 19, 2008 3:21 PM PST
Google usually takes some time to actually roll-out these things. I wonder how long it will be before this actually goes live. I've checked and there is nothing about theme in the Gmail settings yet......



Wow, I'm the first poster.......woot!
Reply to this comment
by stevewb21 November 19, 2008 3:45 PM PST
My gmail has the themes as of about 5:30 this afternoon...
by Freiheit13 November 19, 2008 4:10 PM PST
Themes are great and all -- in fact I've always liked the idea of theme-able web pages using CSS -- but will Google ever fix GMail's IMAP problems? This seems like the Microsoft development model -- ignore the problems and focus on eye candy. It's a shame.
Reply to this comment
by MafiaPenguin November 19, 2008 8:49 PM PST
I have no IMAP problems....
by Tavakooli November 19, 2008 4:12 PM PST
I still don't have it! Now if only http://www.picmember.com adds themes to my PicInbox. Life would be perfect.
Reply to this comment
by nathanbunn November 19, 2008 4:33 PM PST
What's the chance that themes will come to Google Apps?
Reply to this comment
by robskils November 19, 2008 4:47 PM PST
Exactly - that is what interests me. Won't be holding my breath though...
Reply to this comment
by atkinja88 November 19, 2008 5:03 PM PST
I just noticed the new settings about 20 mins ago....I thought I had hilighted my screen and then refreshed to realize the themes
Reply to this comment
by Mr. Dee November 19, 2008 7:07 PM PST
Useless, but I like some of them. :)
Reply to this comment
by iertry November 19, 2008 11:50 PM PST
Still not showing up for me, :( hopefully by the end of the day. Looks good though.
Reply to this comment
by November 20, 2008 4:49 AM PST
Hmmm. You have themes there that aren't among my choices. Is there another resource for them?
Reply to this comment
by Knitwitt73 November 20, 2008 6:45 AM PST
Next I want themes for Reader - it's ugly!
Reply to this comment
by knottyboy November 20, 2008 7:02 AM PST
I've had an update for Chrome, but nothing in Firefox yet.
Reply to this comment
by robertilley November 20, 2008 10:17 AM PST
Here is how you get Gmail themes log into account, then go to settings, and on the top toolbar you will see where it says themes click on it. Then you can choose different themes. But if you have Gmail Redesign, you will have to disable it for the new Gmail themes to work.
Reply to this comment
by hupawa November 20, 2008 11:28 AM PST
the new themes are good with the limited options but what about
having this same option in Gmail Calendar? It's a good start...
Reply to this comment
by hemanthjava November 20, 2008 5:25 PM PST
Google rolled out ?Themes? for Gmail today, causing everyone to scramble to see if they had access.

http://www.iwebie.com/gmail-themes
Reply to this comment
by MafiaPenguin November 20, 2008 6:11 PM PST
I got my themes!!!!

GO GOOGLE!

I'm using pebbles!
Reply to this comment
by kdwinnell November 20, 2008 6:57 PM PST
As a start up focused on customizing the browser, definitely on board with this.
Reply to this comment
by maxxeric November 21, 2008 4:54 AM PST
Very well look but some theme icon of star not easy to look.
Reply to this comment
by bowacl November 22, 2008 3:45 AM PST
I would rather have the left tab gone off my iGoogle page, the work arounds are not helpful. Themes are great eye candy but I usually end up getting tired of them and go back to regular - altho now that I don't hang around my google stuff much any more it will be a while.
Reply to this comment
by November 22, 2008 5:58 AM PST
Google ruined my iGoogle experience to the point that my home page has since been my Gmail inbox. Now, they want to ruin that for me as well. Why can't they just acknowledge some people just don't want this clutter.

YMMV
Reply to this comment
 See all 21 Comments >>
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